About Us

We grew up in the grasslands, where cashmere has always been a lifeline for herding families. For many nomadic households, income from cashmere makes up around 60% of their yearly earnings. Yet, cashmere prices fluctuate dramatically from year to year, leaving herders with unstable and often insufficient income.

Later, while studying abroad, I discovered beautiful cashmere garments in stores—luxurious and elegant, yet sold at incredibly high prices. This left me with a question: if consumers are paying so much, why are the herders, who provide the raw cashmere, still struggling with low and unstable incomes?

With this in mind, we began sourcing raw cashmere from herders in Arkhangai and Khövsgöl, in northern Mongolia, where long, harsh winters grow an especially fine undercoat. In our own mill, we wash, comb, dye, spin and knit the fibre into timeless garments. We may not offer endless collections or fast-changing trends, but we believe everyone deserves a few classic cashmere sweaters in their wardrobe. That belief became our starting point.

We are not chasing high margins. Instead, our mission is to stabilize and improve herders' livelihoods while giving you access to the finest Mongolian cashmere at an honest price. We are the mill: there is no middleman between the herders who comb the fibre and the hands that knit your sweater.

An honest price for 100% Mongolian cashmere, carried from the grasslands of Arkhangai and Khövsgöl to our mill, and from our mill straight to your wardrobe.